10:10 to cut carbon footprint by 10% in 2010
Monday, September 21st, 2009 by Nigel
In the run up to the crucial climate change conference in Copenhagen in December, the 10:10 campaign caught my eye.
The brainchild of Franny Armstrong, whose film the Age of Stupid has been showing throughout the UK, 10:10 is a simple pledge to get individuals, companies and institutions to reduce their carbon footprints by 10% during 2010.
Each person in the UK is responsible for about 14 tonnes of greenhouse gas emissions per year. So, to each make a genuine cut of 10% across the board, we each need to reduce our carbon footprint by 1.4 tonnes. If we all did this, it would make a dent in the UK’s targets for lowering Greenhouse Gas Emissions by 2050.
10:10 is a bit like Make Poverty History, which captured public imagination and helped to drive political change. In fact, 3 days after 10:10s launch Gordon Brown and the entire cabinet signed up to their 10% pledge. This was followed by 10,000 individuals, more than 400 businesses and organisations including charities, schools and hospitals, and numbers are growing. A sign that there is a definite trend to making low carbon living central to our daily lives.
I think that 10% is a realistically achievable cut for most people and if enough of us set this as a target, 10:10 could end up being an official nationwide pledge, and something the government could formalise at Copenhagen.
To help you save your 10%, see our energy saving products from Heatkeeper Radiator Panels, Eco Buttons to low energy and energy saving lighting.
Remember it’s all about making small changes that add up to a big one.





October 22nd, 2009 at 5:39 pm
10:10 is a great way to help climate change - if a lot of people stick to it it could make a great difference!